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In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:

China threatens 'further actions' over US downing of suspected spy balloon
Sun, 05 Feb 2023 07:40:00 +0000
China has threatened "further actions" in response to America's "serious overreaction" in the downing of a suspected spy balloon.

How US shot down China's 'spy balloon' with a single missile - and what was likely on it
Sun, 05 Feb 2023 12:47:00 +0000
A US military operation to shoot down a Chinese "spy balloon" that had been hovering in American airspace came at a tense time for the two superpowers, whose relationship has been on rocky ground for years.

Beyond the 'balloon watch' gimmicks this is an extremely serious moment
Sun, 05 Feb 2023 03:36:00 +0000
For beach-walking South Carolinians, it would have been quite the Saturday afternoon spectacle. 

Ukraine expecting major Russian offensive around invasion anniversary
Sun, 05 Feb 2023 15:04:00 +0000
Ukraine is expecting a possible major Russian offensive launched for "symbolic" reasons around the anniversary of its invasion later this month, the country's defence minister has said.

Protests in Iraq after YouTube star allegedly strangled in 'honour killing'
Sun, 05 Feb 2023 15:04:00 +0000
Dozens of Iraqi protesters gathered on Sunday to stand against the "honour killing" of a 22-year-old YouTube star - who was allegedly strangled by her father.

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Top Web Site Blunders by Coaches, Consultants and Experts

Of all the web sites belonging to coaches, consultants and... Read More

5 Ways to Upgrade Your Existing Marketing Materials for Practically Nothing!

In addition to direct marketing strategies you want to be... Read More

Are We There Yet?

Small business marketing is not like taking a family vacation.Did... Read More

The Dare-To-Be-Different In Marketing Checklist

There is a big payoff in being different. When you... Read More

Profitable Marketing Programs Part 2: Figuring Break Even Point

In Part 1 -- http://www.websitemarketingplan.com/online/profit.htm -- I discussed how to... Read More

Dont Let Your Business Cards End Up in the Trash

Business cards are such wonderfully creative little marketing products. Most... Read More

Fail Your Way To Small Business Marketing Success!

Are you willing to fail your way to great marketing... Read More

Be Prepared for Marketing

For most businesses, making a sale is all important. However,... Read More

Five Steps to Partnering with Companies to Build Your Client Base

Wouldn't you love a simple formula for easily growing your... Read More

Referrals - How to Get Them

Referrals are an extension of Networking. If people like you... Read More

Discount Promotional Items ? How to Save Money

It takes money to make money is an adage we... Read More

You?re In Charge. Now What?

For years now, you have been waiting patiently for that... Read More

How to Pick a Winning Business Name

What's in a name?Think of your business name as an... Read More

Trapped in Your Comfort Zone? Break Out and Send Your Marketing Skyrocketing

A marketer whose advice I generally respect recently published an... Read More

Why Doubling Your Fees Can Increase Business: How Pricing Affects Buyers Decision Making Process

Want to know the simple way to get all the... Read More

Building Skills in Information Marketing will Boost Your Business

Yesterday I was sitting on a train going into London... Read More

Direct Mail Personalization

A colleague who does work for a nonprofit organization contacted... Read More

Catalogs are Selling Machines

If you've got a mailbox, you're no doubt aware of... Read More

Your Marketing Message

Your message is first among your weapons in the battle... Read More

Niche And Grow Rich

Unless you've been living under an Internet rock, you've probably... Read More

Loyalty Cards ? Tips To Consider Before Committing To One

Loyalty marketing has been around for as long as retailing... Read More

More Marketing Dope

Direct marketing can make you very successful, but you've got... Read More

10 Proven Ways To Accelerate Your Profits

1. Make copies of your web site in many different... Read More

Metaphysical Marketing

The foundation of success is in your mind. You do... Read More

Todays Definition of Marketing. Has It Changed?

With the continued proliferation of the Internet, the meaning of... Read More