Maintain your old Siemens Hipath system

Forming Profitable Joint Ventures

You won't be involved in Internet marketing long before you see the term "Joint Venture." Perhaps you are familiar with the term from its application in the business world but don't see how it would apply to Internet marketing.

Actually, it is one of the most exciting ways to generate targeted web traffic that you will find.

For purposes of definition, you could say that a joint venture is an operation involving two or more Internet marketers, each contributing unique resources for their mutual benefit. That may sound a little stuffy, so look at it this way. Say you and your neighbor both need to plant trees in your respective backyards. He only has a wheelbarrow and you only have a shovel. Neither of you can do the job effectively by yourself, but together you can accomplish the job for both of you. That's a joint venture (backyard variety!).

Similarly, in Internet marketing, each of you contributes something that the other lacks, so that you both benefit by gaining more sales, site visitors and subscribers. In the majority of cases, this involves a product and a list. You may have created an explosive eBook (like this one!) but since you have been in marketing only a short time you don't have a very big list of people that might be interested in your eBook. But you have a friend who is also marketing online, and he has an opt-in list of 5000 subscribers that have already expressed interest in the topic of your eBook. In a simple joint venture, he emails his list about your eBook and keeps a commission on any sales. You make a percentage on every sale and get a large number of targeted traffic to your site. The traffic may turn out in the long term to be more valuable than your immediate eBook sales. That's because, if you have an attractive site set up to entice visitors to leave their email address, a good portion of your friend's list becomes your list!

Joint ventures often are more complex than the simple one described above. You will see many joint ventures involving several marketers, perhaps a dozen or more. Sometimes a product isn't even sold ? the main purpose is to get traffic to the web sites of the marketers and build their opt-in lists. In this kind of joint venture, each marketer contributes some product they sell or own. Then the JV may proceed any number of ways. The marketer (or marketers) with the list(s) may set up a contest, where the winner or winners gets all the products. Another way is to offer the participants the choice of one or more of the products if they visit all the web sites involved and sign up for all the opt-in lists of the marketers.

You could also do ad or article swaps (assuming you and your JV partner both have an ezine or newsletter). You could offer an eBook you have written to another marketer to be given away on his or her site. You have your name and affiliate links inside, and may give the eBook both more value and a viral quality by allowing the recipient to change some of the links to their own so they will want to pass it on. Your JV partner, in turn, has something of value to offer to his or her site visitors or subscribers. These are just a few possibilities; the options are limited only by your imagination. To summarize, here are some general types of JVs for you to think about.

Cross promotion ? promote each other's product or service, such as ezine ads in each other's ezine.

Co-development ? work together with another marketer to create a product such as a book, which you both can sell.

Product endorsement ? pay a percentage of profits to your partner who endorses your product to his list.

Cooperative list building ? similar to cross promotion, but concentrates on building the opt-in lists of each.

Regardless of the details, all the participants get a large number of visitors to their sites and the opportunity for their op-in lists to grow dramatically.

Are you ready to start a joint venture?

There are several things to consider before you rush into your first JV. First you need to select the right JV partner. A wrong choice can spell disaster for your project. It's best to start with people and businesses you already know and trust. If you have already decided all the parameters of your joint venture, it will be easier to choose the partner ? it is someone that can complement what you already have.

Using a simple example, if you have the hot eBook, you need a partner who has a list, not another hot eBook. But if you have bigger plans for your first JV, you may want to partner with another eBook owner and together seek out additional JV partners with complementary resources. To help you get ideas and pick up additional JV partners, talk to your marketing friends about your JV idea and see what suggestions they might have.

If you can't find the JV partner you need from among your friends or business acquaintances, you may need to seek them out other ways. If you subscribe to several ezines (and you should!), their publishers may be good candidates since you presumably are subscribing to ezines that target your area of interest. If you don't know of any good ezines that target your market, look at

What about the details of your JV? That will vary greatly depending on the type of venture you have in mind, but here are some general guidelines. If you will be offering a commission on sales, be aware that the average is about 50%. This may seem high, but, to restate the old adage, would you rather have 50% of the profit from 100 sales or 100% of none? You are unlikely to attract any serious JV partners if you are only offering a commission of 15 or 20%. Also, you are unlikely to attract many quality JV partners if their commission is less than $25-30. So a $10 eBook simply isn't a good JV attraction. And when you talk to someone about a JV, if you will be proposing to provide a product, offer it free so they can properly evaluate it ? don't expect them to pay for it.

When you get ready to contact site or ezine owners you don't know, you need to create a good JV proposal letter. Remember they are busy just like you and won't read a long letter, so keep it short. Since the recipient probably regularly receives JV offers, you need to make yours stand out.

Following is a sample JV proposal you can learn from. It will of course need to be modified to fit the details of your proposed JV. In addition to an email (or instead of one), try faxing a copy to your potential partner; it is more likely to get their attention.

Dear ________,

My name is ______ and I visited your web site at today and was extremely impressed with the quality and content of your Internet marketing articles. The article on _________________ was especially helpful to me. I run the _______________ site at and would like to offer you a free copy of my package. I would also like to discuss the possibility of a joint venture between our companies which could significantly increase the profits from your web site. Please call me at ____________ or email me at __________________ at your earliest convenience.

Thank you, ____________

Darryl DeLong is an established Internet Marketer and Ezine Publisher. Learn how to build up your opt-in list, increase site visitors and sales with my brand new ebook entitled "Viral Internet Marketing Strategies" get a free copy here:

In The News:

Tokyo could be hottest Olympics ever - and the 'brutal' toll on athletes makes it a dangerous game
Sat, 31 Jul 2021 03:47:00 +0100
Tokyo is hot in the summer. That's why back in the 1964 Olympics they shifted events into October and the athletes enjoyed pretty much perfect temperatures.

Four-time Olympic gold medallist Simone Biles withdraws from another two Games finals
Sat, 31 Jul 2021 03:19:00 +0100
Simone Biles has pulled out of another two Olympics finals, USA Gymnastics has said.

Briton among two killed in 'suspected drone attack' on tanker in Arabian Sea
Fri, 30 Jul 2021 12:47:00 +0100
A British security guard was among two crew members killed in what a UK source described as a suspected drone attack on an Israeli-linked oil tanker off Oman.

Satellite images show devastation caused by wildfires in Turkey, as 'sabotage' can't be ruled out
Fri, 30 Jul 2021 23:34:00 +0100
Satellite images have shown the devastation caused by deadly wildfires raging across southern Turkey.

Human remains found are missing British hiker's, DNA test confirms
Fri, 30 Jul 2021 10:06:00 +0100
Human remains found in the search for a missing British hiker have been confirmed as being hers, a charity says.

Erfahrungen mit Pallhuber Wein
Agen Bola SBOBET Terpercaya

Travel in comfort and at your leisure with CT Airlink Limousine & Car Service for top quality private transportation and exceptional customer service. We operate Sedans, SUVs & Vans for CT Car Services to covering all Connecticut airports including Car Service from CT to Newark Airport , Mohegan Casino Uncasville CT, Foxwoods Casino Mashantucket CT, Manhattan Cruise Terminal NYC, Brooklyn Cruise Terminal NYC and Bayonne Cruise Terminal NJ. CT Airlink hire licensed and friendly chauffeurs who have in-depth knowledge of the Areas.

Internet Marketing - The Two Faces of FREE

'FREE' is the reason people are successful, and make a... Read More

FREE Classified Advertising Tips to Boost Any Business!

FREE online classified advertising - the equation is simple. A... Read More

Big Advertising Mistake - Dont Do This and It Will Save Your Advertising Budget!

Advertising plays an important role in your business (every business,... Read More

Personality Profiling Your Prospects for Internet Marketing, E Commerce, and Ebay Ads

Do you want me to tell you the truth or... Read More

What to Sell on the Internet?

The phenomenal growth of ecommerce lures more and more people... Read More

Great Ways To Obtain Link Popularity

I hate reciprocal linking.It is such a hassle. Even specialized... Read More

Truth and Lies

How low can one get? The number of encounters I... Read More

Why You Must Have More Than One Niche Sites

Have you heard of diversifying your investment portofilio?No? Well, it's... Read More

Online Advertising for Dummies

Whether you are checking your email, shopping on a website... Read More

Dealing with Refund Requests ? Internet Marketing

I think we all cringe and dread when we open... Read More

When is Spying on Your Competition a Complete Waste of Time?

Your brain screams "Gimme Fast", "Gimme Easy", "Do it for... Read More

You are Being Lied About Reciprocal Links!

Exchanging links has been an important part of generating traffic... Read More

Dollars In The Details!

When it comes to your marketing message, the little things... Read More

Do This - and Destroy Your Resale Rights Business!

There's one thing that's sure-fire guaranteed to ruin your profits... Read More

List Building Through Cooperative Partnerships....

This is a little tip I got from Alex Sampson,... Read More

Target Practice And The Internet Entrepreneur

Internet marketing, a lot of the time really is hit... Read More

How to Start a Successful Import Business Using the Internet

The Internet has opened up a whole new era of... Read More

Build Your Marketing Muscle

During a saxophone lesson the other day I realized how... Read More

What Big Pharma Can Teach You About Niche Marketing

A recent newspaper review of a new book, Selling Sickness,... Read More

Attract More Orders

Attracting More Orders! Jump Starting Sales! Sky-Rocketing Profits! Whatever you... Read More

Internet Marketing: The Secret Magic Of Converting Your Website Visitors To Buyers

It is not enough to set up a website to... Read More

Make Sure That Your Dot-Com Doesnt Become The Next Dot-Bomb!

Late last night I turned on my television and discovered... Read More

10 Resourceful Ways to Recycle Digital or Small-ticket Products

Have your product sales slowed down? Do you want to... Read More

Five Ways to Quadruple a Websites Revenue

Many website owners all too often give up on their... Read More

Web Marketing: Unusual Tricks Of Internet Marketing Gurus To Attract More Visibility

Do you post to message boards, e-mail discussion lists, classified... Read More