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How to Change Somebody?s Mind

Believe me, it's not easy! And sometimes, it doesn't work at all.

But while researching my book on how to produce more memorable writing, I stumbled upon these "mind changing" ideas from multiple sources.

Remember, I'm a writer, not a psychologist. So the methods shown here come mostly from writers and speakers who've successfully altered perceptions through presentations and persuasive reports.

1. Wear the other person's shoes ? Ask questions to find out why someone holds a completely different view from yours.

2. Ask that person to amplify his/her position ? Are your opponent's views based on actual data, or on disputed or second-hand information that might be challenged?

3. If that person's views are based on data, is the source of that data credible?

4. What common positions do you hold? Politicians can often win a hostile audience by first discussing values everyone shares. If we can agree on common goals, perhaps readers/listeners will follow us when we lead them down new pathways.

5. Can some position be compromised? In negotiations, I often give away a small point in order to show willingness to arrive at an agreement.

6. Point out your side's best points. Remember the fence-painting episode from "Tom Sawyer"? Tom makes his task seem so appealing his friends offer him all sorts of prizes if he'll let them participate.

7. Speaking of "good points" ? Sometimes negotiation can become a "listing" contest. Can you reinforce your position by listing a number of positive things about your proposal? Example: "Ten reasons you should vote for Proposition A."

Rix Quinn offers lots of writing and persuasive ideas in his book "Words That Stick." It's available from your local bookstore, or http://www.amazon.com/exec/obidos/ASIN /1580085768/qid/

In The News:

Protesters catapult petrol bombs at police in stand-off at Hong Kong university
Sun, 17 Nov 2019 16:55:00 +0000
Protesters in Hong Kong have fired arrows and used catapults to hurl petrol bombs at police who deployed tear gas and water cannon.

At least seven killed in gas explosion in Bangladesh
Sun, 17 Nov 2019 06:00:00 +0000
At least seven people have been killed after a gas pipeline exploded in the Bangladeshi port city of Chittagong.

Former defence chief set to become Sri Lanka's new president
Sun, 17 Nov 2019 08:23:00 +0000
Sri Lanka's former wartime defence chief is set to become the country's new president.

Russia 'to return three captured ships to Ukraine'
Sun, 17 Nov 2019 13:29:00 +0000
Russia will return three captured ships to Ukraine, it has been reported, a year after it captured the vessels off the coast of Crimea.

Emmanuel Macron says 'non' to Dry January in France
Sun, 17 Nov 2019 15:13:00 +0000
French President Emmanuel Macron is opposed to promoting a Dry January equivalent in France, according to the president of the champagne makers' union.



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