I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More
|
|||||
|
|
|
|||
If you are like most service professionals and small business... Read More
It's a sunny morning and you're sitting in your office.... Read More
Even if you never place a cold call, you still... Read More
Expanding your subscriber list, whether it be for your ezine,... Read More
'Word of Mouth' is still one of the most effectivemarketing... Read More
NO! When I say "5 P's", I'm not talking about... Read More
One of my favorite quotes is often used to describe... Read More
To prevent the risks of a promotion campaign for our... Read More
What's your Selling Sentence? If you have a business, you... Read More
You need only one card, but make it noticeable. Make... Read More
Direct marketing is built on four things. The other way... Read More
What?!? Sabotage your own success? Who would do that? Well,... Read More
Make a vow to keep up your marketing schedule in... Read More
Entrepreneurs pay a lot of attention to the mechanics of... Read More
Entering into Global markets is a great way to organically... Read More
If you want to double your business, then you need... Read More
Procrastination is every marketers worst nightmare.This applies on three fronts.Firstly... Read More
Make Marketing a Must, Not a MaybeWhen business is booming,... Read More
A powerful consumer market with annual spending power exceeding $350... Read More
The media is a business's absolute best friend. It is... Read More
A person or business that might buy from you is... Read More
Boomers are a prime and growing target audience. Does your... Read More
Do you cringe at the thought of trying to promote... Read More
"Goals are dreams with deadlines." -Diana Scharf HuntWhen clients come... Read More
We have been talking about choosing groups to participate in... Read More
Marketing your cleaning business is something that you will already... Read More
In today's highly competitive business environment it is critical to... Read More
On a copywriting board I frequent, someone expressed bafflement that... Read More
If there is one thing I can't say enough it... Read More
How many Hispanic people live in the US currently. Well... Read More
In my e-book "Articles That Sell", I've shared the secret... Read More
A colleague who does work for a nonprofit organization contacted... Read More
Everything happens Quickly and Instantly on the Internet. In the... Read More
Being in a quandary prevents you from moving forward in... Read More
Small and emerging companies often do not put together a... Read More
Unless you've been in a dimly lit cavern for the... Read More
I've heard a lot of people lament the fact that... Read More
I'm a board member of a local nonprofit and we... Read More
I'm regularly asked to speak to people, that have either... Read More
In his classic best-seller, "How To Win Friends And Influence... Read More
Many service professionals tell me that they are uncomfortable with... Read More
A specific group of people you will focus on selling... Read More
Before we begin, I want you to think about how... Read More
Ten Crucial Questions for Your Business Future I'm... Read More
Your customers don't know what they want. And to assume... Read More
Ok, before we get down to the benefits of... Read More
Nothing gets people buying products or programs like a special... Read More
Niches are like bathrooms; you never notice them until you... Read More
The Marketing Plan section of the business plan demonstrates how... Read More
If you want your business to grow and attract new... Read More
|
|