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In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is Ā£600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:

Coronavirus outbreak: Hospital to be built in five days as death toll rises
Fri, 24 Jan 2020 00:22:00 +0000
China is building a new 1,000-bed hospital in five days to treat victims of the new deadly coronavirus.

US crew killed in air tanker crash while battling fires named
Fri, 24 Jan 2020 06:20:00 +0000
Three US firefighters who died when their air tanker plane crashed in a "fireball" while battling bushfires in southeastern Australia have been named.

Palestinians clash with Israeli police after 'peace plan' leak
Fri, 24 Jan 2020 07:37:00 +0000
Israeli security forces have clashed with Palestinian worshippers as they arrived at Friday prayers at Jerusalem's Al Aqsa mosque.

'We start a new chapter': EU's top two sign off Brexit deal
Fri, 24 Jan 2020 07:29:00 +0000
The EU's two most senior figures have signed off a treaty paving the way for Brexit to happen next week. 

Serena Williams in shock Australian Open third round exit
Fri, 24 Jan 2020 06:32:00 +0000
Serena Williams has suffered her earliest exit from the Australian Open in 14 years, falling to a shock defeat to China's Wang Qiang in the third round.

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Customizing Booklets By Industry or By Company

Customizing booklets can be done by industry or by company."110... Read More

Hermey Wants To Be A Dentist

December marked the 40th anniversary of the original broadcast of... Read More

Promotional Pen - A Pen by any other Name?

Have you ever been among a group of people exchanging... Read More

Dont Use Yourself as Your Pricing Yardstick

"I wouldn't pay more than what I charge now."If you... Read More

Ten Easy Marketing Tasks You Can Do NOW

Who says scientists can't market? Here are 10 easy marketing... Read More

Direct Mail Marketing Done Correctly, Cannot Fail

So how do you do it?Direct mail marketing. When it... Read More

The Top Ten Ways to Get Beyond Networking And Generate Cash-Building Exposure

Gain the exposure you need to succeed with these ten... Read More

A Tool For Selling New Ideas!

Imagine tossing a pebble into a crystal clear pond on... Read More

Promotional Freebies

What's a promotional freebie? A promotional freebie is something you... Read More

Mortgage Broker Marketing - Sell Problems, Not Solutions

Are your marketing messages to RealtorsĀ® guilty of these promises?-... Read More

Marketing Your Franchise Online

Do you want to successfully market your business franchise online?... Read More

How to Use Business Cards to Network and Market Your Business

You've had one thousand of the finest, most eye-catching business... Read More

How To Market Effectively Even If No One Understands What You Do

So how do you effectively market your product or service... Read More

Identifying, Creating and Using Your USP?

What's your USP? Don't know, or worse still, you've never... Read More

Two of the Biggest Hurdles

As I was preparing for a presentation recently, I was... Read More

How To Conduct Effective Online Surveys

Although they are inexpensive and product fast results, online surveys... Read More

Secret Marketing Plan

Many people have asked me what was the secret to... Read More

Marketing Success - Marketing Strategy - Brand Identity Guru

Marketing message x Credibility x Visibility = Marketing SuccessThese three... Read More

Mailing Lists ? Keeping it Simple

The right direct mailing list targets people who want your... Read More

How Do You Get Past The Gatekeeper?

The best joint ventures are with people in your own... Read More

Planning Your Postcard Marketing Campaign

Before you create your postcard, do a little planning. Ask... Read More

The A-Z of Exhibiting Overseas

Exhibiting overseas is one of the fastest and most cost... Read More

Effective Use of Promotional Products and Ad Specialties

1. Determine the goals of your promotional products program. Do... Read More

Standards for Dry Washing and Pressure Washing in Mobile Car Care

The industry standard for mobile washing is completing the car... Read More

How to Turn Your Marketing Into a Money-Making Machine - Preparing for Marketing That Yields Results

The usual complaint from companies is that Marketing simply does... Read More