I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More
|
|||||
|
|
|
|||
Marketing planning must be really difficult and complex, otherwise why... Read More
The most important part of any marketing you do is... Read More
When used correctly, testimonials can boost your response dramatically. They... Read More
Every company searches to lure customers to their product. Unless... Read More
We all know the importance of marketing to increase sales... Read More
Sponsorship is the fastest growing form of marketing in the... Read More
The difference between a successful business and one that just... Read More
Here are some marketing mistakes that take a heavy toll... Read More
Here are 7 simple marketing tips to help you boost... Read More
For most of the small business owners I work with,... Read More
A while back a small business owner paid me a... Read More
Good business is about communication... not just what you say... Read More
Direct marketing is advertising from a manufacturer or front-end supplier... Read More
In the fundraising profession, appeal letters that you mail to... Read More
Being a master of your craft, skill, or talent doesn't... Read More
Most of the service providers I've worked for or with... Read More
Can I share a secret with you?I love working out.... Read More
Great graphic design looks effortless, but it requires lots of... Read More
Marketing is actually very simple. It involves telling people what... Read More
The ropers at Annie Oakley's Real Western Dudette Ranch were... Read More
Dear Friend,You're ripping me off.How? You may be thinking, "We... Read More
There are several color formats and systems available for mixing... Read More
Apple Computer just announced that their earnings from the last... Read More
Being inconsistent when it comes to marketing your business can... Read More
One of the most rewarding, inexpensive, under-used, and effective methods... Read More
Keeping in touch can dramatically increase business, when done properly.It's... Read More
With the arrival of Spring, I decided to get outside... Read More
We are all customers of one product or another. How... Read More
That is the question, you should be asking yourself. Many... Read More
When people think about promoting their business, the first thought... Read More
Okay. Raise your hand if you think brand management is... Read More
Do you own a small business? Do you wish to... Read More
Successful direct mail packages contain three things: an attractive offer,... Read More
Radio advertising can be a small business's best friend. It's... Read More
Candy, squeeze balls, pens, and key chains -- these provide... Read More
"Brochure" is French, and it comes from brocher, meaning to... Read More
If you want to reduce waste and grow your business... Read More
Exhibiting at trade shows can be a cost-effective way to... Read More
As the owner of a creative services boutique - I... Read More
Marketing expert and author, Geoffrey Moore, has a useful fill-in-the-blank... Read More
The telephone enables a credit manager to make many contacts... Read More
When Advertising, it's not always better to be the lone... Read More
The idea that good design can improve how people perceive... Read More
This is it what I use BEFORE I begin to... Read More
How do you make the intangible real? How do you... Read More
While focused, strategic networking is usually the most efficient way... Read More
Everything happens Quickly and Instantly on the Internet. In the... Read More
I have been working on a direct mail campaign for... Read More
When used correctly, testimonials can boost your response dramatically. They... Read More
Are you planning an event or participating in a trade... Read More
|
|