Maintain your old Siemens Hipath system

Writing An Effective, Profit Producing Ad

One of the biggest challenges for most Internet Marketers is writing effective ad copy. This is hardly surprising. Most marketers are not professional writers and writing ad copy is a difficult skill for beginning marketers to master. Here are some tips that might assist you in writing an effective, profit-producind ad.

1. Benefit from the experience of other writers. You can get ad copy ideas by studying similar product's advertising material. Collect their sales letters, classified ads, web ads, e-mail ads, etc. You can model your ad on these-- but don't copy them word-for-word. That's a no-no.

2. Set a goal for your ad. Know exactly what you want your ad copy to accomplish. It could be to qualify prospects, make sales, generate leads, attract web t.raffic, etc.

3. Build your selling points. Make a complete l.ist of your product's benefitsand features. Begin your ad with the most important benefit either in your headline or first sentence.

4. Make your ad benefits as specific as possible. Include exact numbers, percentages, times, colors, smells, sounds, descriptive adjectives, and so forth.

5. Set yourself apart from your competitors. L.ist all the ways your product is different from your competition's. Include all the differences in your ad copy that are better than their product.

6. Emphasize the benefit(s) of your product. Use graphics, pictures and drawings of people actually using your product to solve their problem. Include a picture that also shows the results. Your goal should to produce the "buying emotion" in your potential customers.

7. You must determine who the target audience is for your product. What age, sex, or background are they? Once you determine that, you should write down what reasons would attract them to purchase your product. Include those reasons in your ad copy.

8. Include any proven facts in your ad copy. Theycould be customer surveys, scientific tests, product reviews, etc.

9. Don't forget about "after the sale". Tell your audience what kind of support they'll get after they buy. It could be f.ree consulting, tech support, f.ree servicing, etc. Product support can be a huge factor in making the sale.

10. Try to get feedback from those who chose not to buy your product. Ask them why they decided not to buy. This will give you new ideas on how to produce a more profitable ad copy.

Writing ad copy can be a formidable task for any beginning Internet Marketer. Using these tips may hopefully set you on your way to becoming an effective copywriter.

Copyright 2005 Ronald Gibson

Ronald Gibson is a Web Designer and Web Marketer. He is the Webmaster of AffiliateUtopia.com, which offers information about some of the best money making opportunities on the Web. For more information, visit: http://www.affiliateutopia.com/

In The News:


Warning: simplexml_load_file() [function.simplexml-load-file]: http://feeds.skynews.com/feeds/rss/world.xml:1: parser error : Document is empty in /home/infob/public_html/includes/rss.php on line 2

Warning: Invalid argument supplied for foreach() in /home/infob/public_html/includes/rss.php on line 9


tikatoshop.it

Erfahrungen mit Pallhuber Wein
Agen Bola SBOBET Terpercaya

Travel in comfort and at your leisure with CT Airlink Limousine & Car Service for top quality private transportation and exceptional customer service. We operate Sedans, SUVs & Vans for CT Car Services to covering all Connecticut airports including Car Service from CT to Newark Airport , Mohegan Casino Uncasville CT, Foxwoods Casino Mashantucket CT, Manhattan Cruise Terminal NYC, Brooklyn Cruise Terminal NYC and Bayonne Cruise Terminal NJ. CT Airlink hire licensed and friendly chauffeurs who have in-depth knowledge of the Areas.

To Survey Or Not To Survey

I have learned over the years that when it comes... Read More

Web Site Marketing Puts Your Own Mark On A Business

The web site marketing you use to promote your Internet... Read More

How To Use Pop-Ups Effectively To Generate More Profits!

What I'm about to explain to you will change to... Read More

Why People Will Look Back In Years To Come And Wish They Were You

It's true. Just think about it for a minute -... Read More

The 2 Best-Kept Secrets Of The Internet

It's a difficult task creating a website that brings you... Read More

The Essentials of Free Internet Marketing

Given a solid product, a well-developed Web site, and a... Read More

Many Small Revenue Streams Are Best

There's an old story about a guy who had a... Read More

Having The Right Attitude And Start Becoming A Problem Solver

Do you really want to make money online?Do you want... Read More

Internet Marketing Reality Check

There are thousands of web sites, books, CD-ROM's, cassette tapes... Read More

The Secret to Making More Money in Your Online Business: Lessons From Monopoly

Thousands and thousands of people are striving to make more... Read More

Yahoo Search Marketing: Is an Effective Online Marketing Tool

Yahoo! manages to utilize its huge network of websites and... Read More

Seven Tips For A Successful Internet Marketing Campaign

Often there can seem to be very little difference between... Read More

The Real Truth About Making Money on the Internet

Are you thinking about starting an online business? Have you... Read More

Dont Become Another .com Road Kill

Remember those Super Bowl and World Cup commercials where you... Read More

What Can Make You A Fantastic Internet Marketeer?

You've probably know many answers to this question: a good... Read More

Internet And Network Marketing

How do you start a business on the net? Well,... Read More

How to Set Up a 7 Day E-Course

Be a Winner! Answer the Challenge! An e-course is a... Read More

Reap Incredible Profit with This Simple Strategy

Why is it some people are incredibly successful at utilizing... Read More

Why You Should Use Turnkey Websites To Jumpstart Your Ecommerce Activity

Most people looking to do business online have heard of... Read More

Gas, Air, and Spark - How Internet Marketing is Like a Cars Engine

I've never been much of an automobile mechanic, but about... Read More

How To Identify Ideal Money Making Web Opportunities

I was winding my way up the levels of a... Read More

Words That Sell - Internet Marketing

Choosing your words will be the ultimate make or break... Read More

The Voice of Viral Marketing

Generating buzz through word of mouth will help drive greater... Read More

Growing Your Business In CyberSpace

A synopsis of Philippa Gamse's Presentation to the National Speakers... Read More

12 Benefits of Internet Marketing for Your Business

1. Far Cheaper and Much More Flexible Than Print AdvertisingThe... Read More