Maintain your old Siemens Hipath system

Seven Tips For A Successful Internet Marketing Campaign

Often there can seem to be very little difference between two marketing campaigns. However the difference between average marketing and profitable marketing is immense. Here are my 7 tips for ensuring success from your marketing campaign.

Promote to the right audience.

If your campaign is to succeed it must be aimed at the right people. That is people that are willing and able to respond. In other words they have a need/want for your product/service and the money and authority to buy it. You need to know exactly who you are after and make sure the promotional medium you use is correct. So if you're selling something to Accountants then you need a list of Accountants to make your offer to. Makes sense right.

Minimize risk for the customer.

A potential customer will not buy from you if they believe the risk of doing so outweighs the return they will get. Or if they are unsure that you will deliver what you have promised. So ask yourself what can you do to let the customer know that the risk is firmly stacked on your side and they really have nothing to lose? Answer this question and do it to maximise results from your campaign.

Set up a follow-up system.

Rarely will you make a sale the first time you come into contact with a potential customer. Stats show you may need up to 7 contacts before they buy. So you must have a follow-up system in place for your campaign. Get their email address and permission to stay in touch and make sure you do. Follow-up with useful information for them and you will increase your sales.

Make an irresistible offer. You want people to buy right? To make sure they do your offer has to be great, in fact it should be irresistible. As a guide it should sound almost too good to be true but not too good, people are sceptical. More than likely each customer you get will buy again from you in the future so make their first purchase a small step and stack the deal in their favour. For example 'get your first bag of Jim's Choice Coffee for just $1 (normally $8.50) if you buy today'.

Know the lifetime value of a customer.

Acquiring a customer can seem expensive but it's not if you consider what a customer is worth over their lifetime with your business. Let's say Jim's Choice Coffee keeps a customer for 3 years and the customer buys one bag of coffee a month from him. That's 36 months times $8.50 a bag - $306 over their lifetime with his business. See how it makes sense for him to offer a bag for $1 to start that $306 relationship.

Track your progress.

You have to know the numbers on your campaign. How many enquiries? How many sales? What was the value of each sale? Did you make a profit on the campaign? Will you make a profit over the lifetime of the customers? You need this information to know whether the campaign was successful. Also if it's a long term campaign these figures can tell you if you need to make changes along the way.

Analyse and repeat or improve.

Once you have your figures you must analyse the campaign. If it's profitable you should keep running it. If it's not you need to find out why. Was it the offer? Was there too much risk for the customer? Was the advertising medium wrong? Didn't you follow-up properly? What went wrong and how can you fix it to make the campaign work. Make changes and try again. Keep trying till you find the winning formula. Marketing is trial and error but making sure you analyse and learn as you go.

So what's your next marketing campaign going to be? Apply these 7 tips and reap the rewards. Good luck.

Online Marketing Services

Get a customized and guaranteed online marketing strategy for your business. Your first consultation is 100% free but I can only do a few of these each month so claim yours now!

In The News:

Russian 'agent' held in US jail 'offered sex for job'
Wed, 18 Jul 2018 18:17:00 +0100
An alleged Russian spy is said to have offered sex for a position within a US special interest organisation.

Trump creates fresh confusion over Russia stance
Wed, 18 Jul 2018 20:18:00 +0100
The US president has again caused confusion over his stance on Russia after appearing to say he believed Moscow was no longer targeting the US.

Rescued Thai cave boys describe 'miracle' escape
Wed, 18 Jul 2018 12:54:00 +0100
The 12 Thai boys trapped in a cave for more than two weeks have told how they tried to dig their way out before their "miracle" escape.

NASA could launch satellites from UK spaceports
Wed, 18 Jul 2018 20:37:00 +0100
NASA could one day launch satellites from Britain, the new space agency boss has told Sky News.

Series of park shootings investigated after father murdered
Wed, 18 Jul 2018 20:58:00 +0100
Detectives are investigating a string of shootings at a historic state park in Malibu, California, after a man was killed as he camped with his two young daughters.



tikatoshop.it

Erfahrungen mit Pallhuber Wein
Agen Bola SBOBET Terpercaya

Travel in comfort and at your leisure with CT Airlink Limousine & Car Service for top quality private transportation and exceptional customer service. We operate Sedans, SUVs & Vans for CT Car Services to covering all Connecticut airports including Car Service from CT to Newark Airport , Mohegan Casino Uncasville CT, Foxwoods Casino Mashantucket CT, Manhattan Cruise Terminal NYC, Brooklyn Cruise Terminal NYC and Bayonne Cruise Terminal NJ. CT Airlink hire licensed and friendly chauffeurs who have in-depth knowledge of the Areas.

Use Photos as Part of your Marketing Arsenal

Photos should be important parts of your marketing. The photos... Read More

Seven Strategies To Make Money On The Net Regularly

You can attract 1,000's of prospects to you. You only... Read More

Starting an Internet Business is not for Everyone

Creating and building your home internet business does not need... Read More

The New Marketing Landscape

Many of us in the marketing services and/or agency business... Read More

Creating Multiple Streams Of Income Part 1

One day I was talking to a friend who had... Read More

Surfing, Searching, & Networking 101

Everyone knows the internet can be very useful for finding... Read More

Resources for Starting an Online Business

Anyone trying to start an Online business needs to have... Read More

Relevancy - The New Black for Online Marketing?

Information OverloadWith information overload rapidly killing traditional forms of online... Read More

How Many Sales Have You Made After Your Advertising Campaign?

When you start your online business, you will go through... Read More

Using Autoresponders In Your Online Business

Autoresponders return previously stored messages or sets of messages in... Read More

Success in On-Line Business

Here is a story of four traders who each started... Read More

Secrets To Successful Selling Online

What is the secret to selling online? This is a... Read More

A New Way to Profit From Your Content-Based Website

"It's a labor of love." That's how I've always described... Read More

Grab that Browser! The Captive Affiliate Marketing Model

Creating mini-sites that grab your browsers and prime them into... Read More

Aesthetics and Web Marketing

For four years I worked in the editorial department of... Read More

Building An Effective Banner Campaign

Banner advertising can dramatically help you increase traffic to your... Read More

How To Cheaply and Powerfully Reposition Yourself On the Web

It goes without saying that all of us would like... Read More

Marketing Trends from the Digital Frontlines

The web and ways to market on the web continue... Read More

What is EMarketing? A New Discipline is Evolving

Before trying to define the term of eMarketing (or electronic... Read More

5 Surefire Ways to Increase Sales

The Internet has changed how people do their business. Even... Read More

Four Steps To Eliminate Frustration and Turn Your Online Failure Into Internet Success

OK, you've been bustin' your butt trying to make money... Read More

Start a Fire Sale! Give Your Faithful Clients Bonuses!

When is the last time you received an unexpected gift?... Read More

Defining the Relations Between Blogs, E-zines, RSS, and E-mail

Although RSS and blogs are slowly reaching mainstream, they are... Read More

No Marketing, No Promoting, Huge Profits

Internet business opportunities come in many flavors and varieties. Most... Read More

How To Increase Your Online Sales Anytime

Hold a discount sale on your web site. Use the... Read More