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Just Ask! Using Surveys to Improve Your Business

Just ask!

You can learn useful information about your business, customers, and potential customers by conducting a survey. If you have a list of e-mail addresses of your customers and prospects you can send them an e-mail containing a link which leads to a survey on your site.

What is the benefit to you?

You get knowledge, and knowledge is a powerful tool in tailoring your business and services to your customers' needs. You can ask questions like:

- How could our web site be more informative to you?

- What products or services should we offer in the future?

- Please rate our customer service?

- What is your age?

It is important to ask questions that will get you the answers you want. If you want suggestions from your viewers, asking if they simply like your site doesn't give you enough information. And providing a list of radio buttons or check boxes streamlines answers even more. Plus research has shown that folks are more likely to answer if all they have to do is click.

What is the benefit to the people taking your survey?

Well, there has to be some benefit. Providing an incentive is a good way to insure responses. That could be in the form of a freebie, useful information, an entry into a sweepstakes, or anything else you think your customers would like.

How do you do this?

Create a form on your web site to ask questions. Having the responses of that form emailed directly to your email box makes it easiest.

Web Builder Express has a form tool built right in and the system automatically e-mails the results of each submission back to you.

Herb and Monica Leibacher operate Web Builder Express. Create a professional web site for your business or non-profit organization with Web Builder Express. At http://www.WebBuilderExpress.com, you can request your free Quick Start Guide that tells you how to create a great web site.

In The News:

Ex-footballer survives 'apocalyptic' bridge collapse
Wed, 15 Aug 2018 04:31:00 +0100
A former Italian footballer has spoken of the "apocalypse" he witnessed as he made a lucky escape from a collapsing bridge in the northern Italian city of Genoa.

Munich attack widow: Corbyn must apologise
Tue, 14 Aug 2018 22:31:00 +0100
The widow of one of the victims of the Munich Olympics terror attack has accused Jeremy Corbyn of hypocrisy and has demanded he apologise.

Child abuse by hundreds of priests covered up
Tue, 14 Aug 2018 23:54:00 +0100
The abuse of more than 1,000 children for decades by hundreds of priests in Pennsylvania was systemically covered up by church officials, including the current archbishop of Washington, according to a grand jury report.

Face transplant gives hope after suicide attempt
Wed, 15 Aug 2018 04:04:00 +0100
A 21-year-old woman who tried to take her own life by shooting herself in the face has become the youngest person in the United States to receive a face transplant.

Stolen Buddha bronze to be returned to India
Wed, 15 Aug 2018 05:20:00 +0100
An ancient bronze statue of Buddha, stolen from an Indian museum 60 years ago is to be returned to the country after being spotted at a London antiques fair.



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