Maintain your old Siemens Hipath system

How To Make Your Market Throw Their Money At You!

The use of free, relevant and meaningful content can single handedly grow your business into seven figures while making you the star of the lives of thousands of raving fans (customers and clients).

Using free content is not a new concept. However, out of the thousands who actively send out free content to their list, less than 1% actually get it right.

Building a Learning Relationship with your market by offering free relevant and meaningful information and content can take you to the higher ground of outstanding profits.

One of the most effective ways to prove your expertise, showcase your skills, toot your own horn, and prove that you're not just good ?you're the best (and your not only deserving of their paid business, but at a premium price) is to invite your market into a "learning relationship".

A learning relationship is designed to scratch an immediate itch without providing total relief. You do this by providing meaningful information and content that they can use immediately to experience some level of satisfaction.

[Note: All of the basics of identifying your market, targeting a niche within that market, identifying an existing problem and understanding the desired solution must already be done.]

It's critical that you deliver meaningful and relevant information to your market.

Not all information is created equal. Information that is theoretical, pitchy, vague, and incomplete and doesn't give specific action steps will not work well for this strategy.

For a learning relationship to be an effective marketing strategy for you, the information and content you provide should?

Excite ? Make your information compelling and interesting. This will keep their attention and gives you the opportunity to capture that "mental real estate".

How often do you pay attention to anything that doesn't excite you? Not often, right?

Your market is no different. From the very first word, you need to grab them and hold them captivated with what they are getting. To do that, you need to quickly answer three questions?

1. WHY should I read this?
2. WHAT is in it for me?
3. WHY should I believe you?

One way to create instant excitement is to make a big compelling promise of what they can expect after they read, digest and use your content.

Educate ? Make your information informative and educational. Make them say "Wow, I didn't know that!"

The world is drowning in information and yet it craves more knowledge? so give it to them.

However, give it to them in a way that they get it? they understand it and they can use it.

And where possible make a huge impact by sharing something that will make them say, "Wow, I didn't know that!"

Encourage ? Your information should provide actionable steps that you can encourage them to take to experience a measurable difference.

The best kind of information is usable information.

Telling is not helping. You need to break down your information into useable, actionable steps that are clear, concise and doable.

Give your readers a cookbook, how-to recipe for accomplishing one simple task that your information suggests. When you do this, and they use it and they get a small win from it? you become their hero? you build up the expert status that will move them from free to fee.

Endear ? Your information should close gaps, build bridges and bring attunement between you and your market.

Build in any personal stories that they can possibly relate to. Allow them to experience emotion and feel like there is synergy with you and attunement with your mission.

When your readers feel like you understand them and you are like them you build bridges that can bring together a very long lasting mutually beneficial relationship.

So be sure to deliberately aim to connect with your market on a heart level and not just on a head and wallet level.

Entice ? Your information should entice them to want more from you. This will make scaling them up from free information into premium paid products and services much easier.

Leave your market wanting an encore? wanting another appearance from you. Leave them chanting your name standing in there chairs pumping their fist in the air in celebration of you and what you have given to them.

Like 50,000 raving fans at a rock concert that don't want the show to end? have your readers begging for more. So much so they decide to purchase your products and services ?bright eyed and smiling.

Copyright 2005 Stephen Pierce

Stephen Pierce is a business strategist, certified innovation facilitator, author and speaker. He provides strategies that make growing profits in your business a fast reality. You can now get free online video business coaching from Stephen at: http://www.stephenlive.com

In The News:

Thousands evacuated as 'Volcano of Fire' erupts
Mon, 19 Nov 2018 15:48:00 +0000
Thousands of people have been evacuated after Guatemala's Fuego volcano started to violently erupt.

Protests over ruling to allow women into Hindu temple
Mon, 19 Nov 2018 18:29:00 +0000
Protests have been sparked at a Hindu temple in India over a Supreme Court ruling to allow all women access to the shrine of a "celibate" deity.

British help in hunt for missing sub 'invaluable'
Mon, 19 Nov 2018 15:54:00 +0000
British involvement in the successful search for a missing Argentine submarine has been described as "invaluable", Sky News can reveal.

Houthi rebels want to freeze military operations in Yemen
Mon, 19 Nov 2018 09:27:00 +0000
Yemen's Houthi rebels say they will freeze military operations if the Saudi-UAE military alliance is prepared to do the same.

Migrant caravan bears hallmarks of Syria exodus
Mon, 19 Nov 2018 03:55:00 +0000
This isn't a full on humanitarian crisis yet but it soon could be.



tikatoshop.it

Erfahrungen mit Pallhuber Wein
Agen Bola SBOBET Terpercaya

Travel in comfort and at your leisure with CT Airlink Limousine & Car Service for top quality private transportation and exceptional customer service. We operate Sedans, SUVs & Vans for CT Car Services to covering all Connecticut airports including Car Service from CT to Newark Airport , Mohegan Casino Uncasville CT, Foxwoods Casino Mashantucket CT, Manhattan Cruise Terminal NYC, Brooklyn Cruise Terminal NYC and Bayonne Cruise Terminal NJ. CT Airlink hire licensed and friendly chauffeurs who have in-depth knowledge of the Areas.

Internet Marketing And Public Speaking: Ten Tips For When The Twain Shall Meet

Internet marketing and public speaking? Not quite ham and eggs,... Read More

7 Tips to Help Internet Marketers

To make a living online is the dream of many... Read More

Keywords are the Key

Niche marketing is focusing your business efforts to a target... Read More

How To Increase Your Profits By 40% Or More With No Extra Work!

Before I expand on the above heading, I do have... Read More

Website Sales: 10 Super-Charged Tactics To Spark Up Your Sales

If your website sales are down and you desire to... Read More

Interactive Content ? Blogs, Forums, and Feedback ? What Does Your Web Site Need?

The business principle of continued contact and online relationship building... Read More

Is FREE Killing Your Sales?

"FREE" what a great word.We all like getting something for... Read More

Marketing and the Hired Guerrilla

It's a jungle out there, so know and use your... Read More

Niche Marketing: Broker Your Way To Profits

If you haven't started your own niche business yet because... Read More

What The Internet Marketing Gurus Are Doing That You Are Not

Do you want to join the well known gurus like... Read More

Strategic Internet Marketing Using Joint Ventures

The goal of most webmasters is driving more traffic to... Read More

Internet Marketing: 10 Blazing Internet Marketing Secrets To Sky-Rocket Your Profits

Your turn to succeed has come.I am happy to offer... Read More

Dont Become Another .com Road Kill

Remember those Super Bowl and World Cup commercials where you... Read More

Finding The Right Internet Marketing Technique For You

Finding the right Internet marketing technique that works best for... Read More

7 Ways to Become an Obvious Expert in Your Field

Obvious Experts enjoy a compelling advantage over their competition; they're... Read More

Become a Star: 10 Do-It-Yourself Publicity Techniques to Build Buzz for Your Online Business

Public relations is popular because it is very cost-effective and... Read More

Physical and Mental Fitness for Internet Marketers

As you may have already read in our article "Health... Read More

Website Sales: 10 Exploding Ways To Intensify Your Website Sales

Are sales at your website weak?Have you tried different types... Read More

A Powerful Selling Tool on the Net - 3 Factors To Apply

The Internet is a powerful selling tool. Never before has... Read More

Online Sales: 10 High Octane Online Sales Generators

Do you want to spark up sales at your website?If... Read More

Web Site Marketing Tips To Keep You Ahead Of The Field

Web site marketing is the most important part of your... Read More

New Product Launch Checklist

Launching a new product or service is an exciting time... Read More

The 2 Best-kept Secrets Of The Internet

It's a difficult creating a website that brings you business.... Read More

FFA Links and Free Classified Ads Dont Work

There are many ways to initiate traffic to your website,... Read More

I Finally Figured It Out - The Largest Stumbling-Block To Online Success

We're going to talk about one of those issues that... Read More