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Your E-zine 13 - A Formatting Checklist

While sending out a text e-zine may seem like a piece of cake, there's more to it than you may think. *Good formatting* is the name of the game. Here's a handy checklist I use to make sure each of my issues is in great shape BEFORE I send it... Read More

Who Is Your E-zine Really FROM?

One morning this past fall, I was going through my e-mail inbox, relentlessly deleting junk mail. As you're likely well aware, many spam messages are made to look like they're from a real person. One name briefly caught my eye: "Jeff Bezos." But because I was in furious deletion mode,... Read More

Are You Getting The Most Out Of Your Ezine?

There are two reasons to publish an ezine. 1.) Give people information about your site, your product, or your industry. 2.) Keep your website information in front of people for as long as you can without having to spend more money to do it. Really, when you sit... Read More

How To Write Powerful Newsletters, Offline And Online

The theory of writing for newsletters is very similar to that of writing for press releases and other media work, but with newsletters there is one crucial difference. Whereas with an external publication you're quality-controlled by someone outside your organization (the publication's editor) who is therefore independent and autonomous, the... Read More

What Makes An Ezine Worth Reading?

What makes your ezine hot stuff? With literally thousands of ezines online today, how can yours stand out or is it doomed to stay in the junk mail folders??The first thing to think about is, what is your ezine about? Do you have a clue? If you don't know then... Read More

Email Filters Catch Dolphins Along With Sharks

What's the point in spending hours preparing a newsletter, message or report if it's automatically filtered into the junk folder before the recipient even sees it? Spam threatens to choke the communication channels promising global freedom of expression. Internet Service Providers (ISPs), corporate server administrators and end users are increasingly... Read More

The Nitty-Gritty Of Ezine Publishing

I sat here this morning, and decided to work out exactly how much time I use on creating my weekly ezine, and I almost kinda shocked myself. I`m not the ONLY publisher who refuses to automate, so please, after reading my hours, spare a kind thought for all those other... Read More

Write an Ezine? But I Dont Know HOW!

If you've been promoting your business on the internet you've probably heard how important it is to have a list. And that it's also important to publish an ezine.So are you publishing and ezine? If not, why? Is it because you are too nervous or lack confidence?I can understand how... Read More

The Quick Ways To Increase Your E-zines Subscriber Base

1. Give Incentives Give people an incentive to subscribe to your e-zine. Offer them a freebie if they subscribe. It could be a free e-book, free report, free advertising, etc. Make sure the freebie will attract your target audience. 2. Joint Venture Joint venture with a similar e-zine.... Read More

Are We Dating or Married?

You've convinced me that I want to sign up for your newsletter. Now that I'm ready, what do I do? I go to thesignup box on the current web page and complete the form.But wait... what are you asking for? If you're asking formore than my name and email address,... Read More

In The News:

'Help us': Uganda's pop star politician Bobi Wine 'made prisoner in his own home'
Mon, 18 Jan 2021 18:33:00 +0000
There is a road north of the capital, Kampala, that few Ugandans wish to follow.

Putin critic urges Russians to 'take to streets' as court orders Navalny be held for 30 days
Mon, 18 Jan 2021 08:02:00 +0000
Putin critic Alexei Navalny has urged Russians to "take to the streets" after a judge ordered that he be kept in custody for at least 30 days.

Twelve trapped Chinese gold miners still alive following blast last week
Mon, 18 Jan 2021 06:58:00 +0000
Twelve miners are still alive a week after an explosion trapped 22 workers underground at a Chinese gold mine, state media says.

Honduran migrants heading for US camp out in Guatemala after violent clashes with troops
Mon, 18 Jan 2021 12:14:00 +0000
Around 2,000 Honduran migrants are said to be camped out in eastern Guatemala after security forces used sticks and tear gas to stop their passage towards the US.

Into The Grey Zone: Political violence 'much more likely' when facts undermined
Mon, 18 Jan 2021 00:54:00 +0000
The risk of political violence increases when people are unable to agree on facts, a leading author on disinformation has warned, as the US braces for more protests from Donald Trump supporters ahead of Joe Biden's inauguration.

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