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Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:

Houthi rebels want to freeze military operations in Yemen
Mon, 19 Nov 2018 09:27:00 +0000
Yemen's Houthi rebels say they will freeze military operations if the Saudi-UAE military alliance is prepared to do the same.

Migrant caravan bears hallmarks of Syria exodus
Mon, 19 Nov 2018 03:55:00 +0000
This isn't a full on humanitarian crisis yet but it soon could be.

North Korea defector: My generation has no loyalty to Kim Jong Un
Mon, 19 Nov 2018 07:34:00 +0000
A North Korean soldier who was seriously injured when he defected to the South in a hail of bullets believes his generation has no loyalty towards leader Kim Jong Un.

Trump: I won't listen to 'vicious' Khashoggi killing tape
Sun, 18 Nov 2018 14:31:00 +0000
Donald Trump has said he has been fully briefed on a "vicious and terrible" audio recording of the killing of journalist Jamal Khashoggi, but does not want to listen to it himself.

Finland baffled by Trump raking comments
Mon, 19 Nov 2018 07:31:00 +0000
Finland has been left baffled after Donald Trump praised the country for managing its massive forests by raking.

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5 Quick Tips to Get Your Ezine Rolling in the Right Direction

Publishing your own ezine is critical to establishing a long... Read More

What Is Wrong With Email Marketing?

If you are active on the web promoting your products,... Read More

Lesson #5: Four Easy Ways to Kill Your Business Using Your Autoresponder... And How to Avoid Them

The importance of building an opt-in list over spamming (a.k.a.,... Read More

Summary of Adestras Presentation on Best Practice EZines at the July NEPA Conference

At the recent Online Marketing Show, Adestra ran an email... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to... Read More

Free Mailing Lists: Good Or Bad?

Advantages of the free mailing listsThe free newsletters are a... Read More

Is the IronPort Whitelist Actually An Extortion Tactic?

It appears that Mr. Gates' prophetic prediction that charging marketers... Read More

Five Profitable Ways To Use Your Follow Up Autoresponder

What? You are not using a Follow up Autoresponder? Then... Read More

Attract New Subscribers With Magnetic Ads

One of the most effective methods of advertising your e-zine... Read More

Guidelines For A New Sending Paradigm - Part 1 of 5 - Treat Email as a True Risk and Cost Center

Sustainable email sending programs in an inherently hostile environment now... Read More

Grab Those Emails! ? 11 Key Ways to Get Your Visitors to Hand Over Their Email Address

If you are trying to get an opt-in email list... Read More

Achieve Success With Your Own Money - Making Newsletter

To be successful with a newsletter, you have to specialize... Read More

Email Marketing and Web Communication: Ten Key Tips to Get Your Messages Read

There's an old saying 'Manners maketh the man (or woman)'... Read More

How Opt-in Email Marketing Helps You In Your Online Business

The consumer of today is increasingly bombarded by marketing messages... Read More

Email Deliverability Tips

Ensuring requested opt-in email is delivered to subscriber inboxes... Read More

Your Newsletters Are Pretty Lame If You Are Doing These 7 Things

I remember the good old days of the internet when... Read More

The Fastest List Growing Secret

Are you running ads and marketing with tag lines that... Read More

Do You Build Or Buy? (Tips On Leadgeneration)

Every marketer needs leads, they are the lifeblood of your... Read More

Dont Be Viewed as Rude!

All too often otherwise nice folks come off as terse... Read More

Email Hosting ? Learn How To Use eMail To Grow Your Business

Email is a wonderful thing. It costs next to nothing... Read More

Say More Than Thank You

Most Websites are gathering e-mail addresses. When you submit your... Read More

Ten Tips to Building Your Opt-in List.

To build and maintain your opt-in list requires constant attention.As... Read More

How Effective is Your Email? How Can You Tell?

Is your email getting to your list members? If so,... Read More

Successful Email Marketing

No doubt email is still the best way to get... Read More

Build Credibility With an Email Course

When you are an expert, you sometimes forget that others... Read More