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Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:

Firm apologises over 'whitewashed' Naomi Osaka advert
Wed, 23 Jan 2019 11:34:00 +0000
A sponsor of Japanese tennis star Naomi Osaka has apologised for whitening her face in one of its advertisements.

Concrete-filled bodies found are missing activist's aides
Wed, 23 Jan 2019 05:09:00 +0000
Two mutilated bodies washed up on the shore of the Mekong River in northeast Thailand have been identified as anti-government activists.

Bali bombings cleric must renounce radicalism before release
Wed, 23 Jan 2019 06:32:00 +0000
The alleged mastermind of the Bali bombings will not be released from prison early unless he renounces radicalism, Indonesia's president has said - backtracking from plans to free him imminently without conditions.

James Gandolfini's son to play young Tony Soprano
Wed, 23 Jan 2019 09:16:00 +0000
James Gandolfini's son is to continue his legacy by playing a young Tony Soprano in the much anticipated prequel.

Zimbabwe's president didn't get the welcome home he hoped for
Tue, 22 Jan 2019 22:35:00 +0000
When the scarf-clad Zimbabwean president, Emmerson Mnangagwa, touched down at Harare's scruffy-looking airport, he did not get the sort of reception that I am sure he was hoping for.

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Viral Marketing - Your Key to Gaining New Clients

Email newsletters are an excellent means of promoting the products... Read More

Why Autoresponders Are An Essential Tool For Your Business

Did you know that one of the major purposes of... Read More

Consumer Thinking and Email

In an article based on research done by emaillabs, MarketingSherpa... Read More

5 Rules of Forwarding E-mails

Forwarding of e-mails is one of the topics I get... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual... Read More

Is Your Email Address Blacklisted?

A lady emailed me yesterday very upset over the fact... Read More

Ten Tips to Building Your Opt-in List.

To build and maintain your opt-in list requires constant attention.As... Read More

Are Opt-in Email Lists Still Valuable in this SPAM Age?

One of the things that the introduction of blogs has... Read More

Who Else Wants to Sky Rocket Their CD Sales, Fan base and Indie Music Career?

If YOU Answered YES, Then Start An Online Newsletter?It's Easy,... Read More

10 Tips for Effective Email Sales Letters

1. Write Your Objective - Before you write your sales... Read More

Direct Marketing Strategies for Holiday Email Promotions

Tis the season to leverage customer interest data for successful... Read More

4 Effective Ways To Use Autoresponders To Increase Your Sales

An autoresponder is a very powerful tool for any online... Read More

FIVE ADVANCED and Essential features of Your Follow up Autoresponder

If you are not using a follow up autoresponder until... Read More

3 Simple Steps on how to Get Unlimited E-Mail Accounts for Pennies a Day

As an Online Home Based busy owner you will reach... Read More

Lesson #2: Different (and Profitable!) Ways to Use Smart Autoresponders

So, autoresponders allow you to automate the process of instantly... Read More

The #1 Thing You Must Have Before Even Thinking About Building An Opt In Email List

It's not a website.It's a smart autoresponder and mailing list... Read More

An Aspirin or an Autoresponder!

Tired of silly old email enquiries? Say hello to autoresponders!If... Read More

Six Tips for Nonprofit E-mail Success

An opt-in e-newsletter is one of the most effective marketing... Read More

How You Can Automate Your Business Using Autoresponders

What is an Autoresponder?An Autoresponder is a program or service... Read More

Taking Email Marketing To The Next Level

How to use the latest e-messaging strategies to increase profits.Many... Read More

10 Terrific Ways To Enlarge Your Subscriber Base

1. Create a unique selling proposition (USP).Developing a USP for... Read More

RSS vs Email: Its Not An Either-Or Question

If you've been getting caught up in all this talk... Read More

Dont Use FFAs To Build Your Newsletter Subscriber

For those of you who aren't familiar with the term,... Read More

Free Mailing Lists: Good Or Bad?

Advantages of the free mailing listsThe free newsletters are a... Read More

Having an Opt In List As an Affiliate Marketer Is Crucial

What is an Opt-in List and what is its significance... Read More