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Advertising For The Long Haul and Not the Short Term Gains

New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More

Wheres Me Pot of Gold and Lucky Charms?

We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More

Juice - Scam of the Decade or Opportunity of the Century

If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More

What?s the Score?

You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More

How To Write More Powerful Brochures, Leaflets, And Catalogues

Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More

Understanding Internet Banner Advertising

Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More

In Advertising Bigger isn?t Always Better

If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More

Marketing Lessons I Learned in Chicago this Week...

I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More

In The News:

Third person dies in China virus outbreak as new cases rise sharply
Mon, 20 Jan 2020 01:28:00 +0000
A third person has died in a virus outbreak in China as 139 new cases of the illness were found over the weekend, health officials have said.

Bodies of Ukrainian victims of Iran plane crash return home
Sun, 19 Jan 2020 10:52:00 +0000
The bodies of 11 Ukrainians who died in a plane crash have been repatriated as Iran denies it has sent back the black boxes.

UK-Russia relations still strained after Salisbury attack, PM tells Putin
Sun, 19 Jan 2020 16:48:00 +0000
The UK has not forgiven Moscow for the Salisbury novichok poisoning attack, Boris Johnson has told Vladimir Putin.

Harry and Meghan have taken a bold step - let's hope it works
Mon, 20 Jan 2020 02:03:00 +0000
Canadians have had some time to digest the prospect of taking in a family of royal exiles.

World leaders gather in bid to resolve escalating Libya civil war
Sun, 19 Jan 2020 00:42:00 +0000
Boris Johnson has joined other world leaders - including Russia's Vladimir Putin - at a summit in Berlin aimed at trying to resolve an escalating civil war in Libya.

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Take Your Radio Ads to the Next Level

Most small businesses do not have a high powered advertising... Read More

Do You Really Need a Brochure?

Traditional brochures typically tell the story of your company, i.e.... Read More

Increase Business By Being Nice

I have been reading articles on increasing sales using search... Read More

Using Flyers to Advertise Your Online Business

Using flyers is one commonly overlooked method of advertising offline.... Read More

How to Write Ads that Increase Your Business

I caught myself wracking my brain over what kind of... Read More

Secrets of Getting Free Advertising

The opportunities for getting free advertising for your product or... Read More

Constructing Business Advertisements

What many may consider the most important part of advertising... Read More

Pros and Cons of Establishing an In-House Ad Agency

There have been several ads promoting books and reports on... Read More

Heard A Good Radio Ad Lately? Neither Have We

To many ad agencies, radio is considered advertising's ugly stepchild.... Read More

How to SAVE Yourself from Spending too Much Money on Advertising!

How much money have you spent in Advertising, Promotion &... Read More

15 Tips for Better Yellow Page Ads

Yellow Pages advertising is one of the most popular forms... Read More

How Much Money Do I Need to Spend on Advertising?

Q: I've never really done much advertising for my business;... Read More

Womentisements

The unnecessary and extensive use of female models in advertisements... Read More

Imaging Isnt Everything

Many home improvement contractors attempt to use advertising to expand... Read More

Never Be Caught Cardless Again: Five Tips to Help You Remember Business Cards

Sorry, I Don't Seem to Have a Business Card With... Read More

Cross Cultural Advertising

"Culture is a like dropping an Alka-seltzer into a glass... Read More

Non-profit Coupon Books and Coupon Mailers for Small Businesses

Many groups like the Chamber of Commerce, ASB at the... Read More

Direct Mail Rules of Thumb

First and foremost - You should identify your target market.... Read More

The Truth in Advertising

Most of us have seen at least a dozen different... Read More

7 Unique Ways To Get FREE Advertising

1. Give Testimonials When you purchase a product or service... Read More

Harness the Power of Direct Marketing - More Small Business Power Tools

One of the most powerful tools available to small businesses... Read More

Why Would Anyone Want Your Business Card?

Do you remember how proud you were the first time... Read More

Improve Your Promotional Flyers And Improve Sales

Admittedly, I have not seen your advertising flyer. Then again,... Read More

Tips On Writing a Successful Ad

When knowledge is based on truth it is powerful!When it... Read More

Send em to the White Pages

Your business is listed in the Yellow Pages whether you... Read More