New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More
Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More
If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More
Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More
Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More
Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More
I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More
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The content of advertising is basically the same no matter... Read More
I did a quick, very unscientific survey of 25 of... Read More
The ability to lead, persuade and influence are integral skills... Read More
It's been said that the antidote to liking/loving is not... Read More
More about advertising from BIG Mike McDanielIt makes no difference... Read More
From meager beginnings in 1920, radio has grown with us... Read More
Do you know how to design and deploy a marketing... Read More
An effective way to gain company recognition is to order... Read More
Q: I've never really done much advertising for my business;... Read More
Organized your pencils and pens lately? Sorted your clothes into... Read More
Would you like to get your new or existing Internet... Read More
Make a list of everything you think should be included... Read More
The single easiest way to increase sales is to look... Read More
Rule One :- The HeadlineThe headline should summarize the whole... Read More
Imagine tossing a pebble into a crystal clear pond on... Read More
If you are creating a brochure, make sure you follow... Read More
Most small businesses do not have a high powered advertising... Read More
I just read some advertising suggestions on an Internet marketing... Read More
I recently completed a Marketing Makeover for an Ad that... Read More
In today's fast paced environment, interaction with family and friends... Read More
Making money using direct mail isn't easy. And anyone who... Read More
Sure, everyone needs business cards. But why not make your... Read More
Have you ever wondered why your perfectly fine classified ad... Read More
The great Claude Hopkins (Author of Scientific Advertising) once said,... Read More
John Wanamaker, a 19th century entrepreneur, once famously made the... Read More
"Culture is a like dropping an Alka-seltzer into a glass... Read More
In 1957, a perspicacious young journalist from Pennsylvania named Vance... Read More
John Wanamaker, a 19th century entrepreneur, once famously made the... Read More
A correspondent to AdBriefing, my monthly newsletter, has posed a... Read More
CPR CPA CTR... what does it all mean? What it... Read More
1. Spend money on decent quality business cards. Home made... Read More
Using flyers is one commonly overlooked method of advertising offline.... Read More
The content of advertising is basically the same no matter... Read More
Walk around any trade or consumer show and you will... Read More
I'm sure while you have seen many tips on advertising,... Read More
Probably the most interesting thing about brochures and leaflets is... Read More
It was two days before our shoot. I was in... Read More
As technology continues to improve, the quality of digital prints... Read More
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
The most common way to drive people to your business... Read More
Organized your pencils and pens lately? Sorted your clothes into... Read More
You've decided to launch your advertising campaign but you have... Read More
There have been several ads promoting books and reports on... Read More
Everyone knows that advertising is essential to growing a business.... Read More
Here are a couple of tips for creating an eye... Read More
CD Business cards are the electronic version of the now... Read More
If you're a retailer and the only kind of advertising... Read More
For Everyone Who Has Ever Struggled Sorting Out Benefits From... Read More
To many ad agencies, radio is considered advertising's ugly stepchild.... Read More
Scrolling LED signs is type of LED signs that displays... Read More
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