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Advertising For The Long Haul and Not the Short Term Gains

New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More

Wheres Me Pot of Gold and Lucky Charms?

We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More

Juice - Scam of the Decade or Opportunity of the Century

If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More

What?s the Score?

You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More

How To Write More Powerful Brochures, Leaflets, And Catalogues

Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More

Understanding Internet Banner Advertising

Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More

In Advertising Bigger isn?t Always Better

If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More

Marketing Lessons I Learned in Chicago this Week...

I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More

In The News:

'Help us': Uganda's pop star politician Bobi Wine 'made prisoner in his own home'
Mon, 18 Jan 2021 18:33:00 +0000
There is a road north of the capital, Kampala, that few Ugandans wish to follow.

Putin critic urges Russians to 'take to streets' as court orders Navalny be held for 30 days
Mon, 18 Jan 2021 08:02:00 +0000
Putin critic Alexei Navalny has urged Russians to "take to the streets" after a judge ordered that he be kept in custody for at least 30 days.

Twelve trapped Chinese gold miners still alive following blast last week
Mon, 18 Jan 2021 06:58:00 +0000
Twelve miners are still alive a week after an explosion trapped 22 workers underground at a Chinese gold mine, state media says.

Honduran migrants heading for US camp out in Guatemala after violent clashes with troops
Mon, 18 Jan 2021 12:14:00 +0000
Around 2,000 Honduran migrants are said to be camped out in eastern Guatemala after security forces used sticks and tear gas to stop their passage towards the US.

Into The Grey Zone: Political violence 'much more likely' when facts undermined
Mon, 18 Jan 2021 00:54:00 +0000
The risk of political violence increases when people are unable to agree on facts, a leading author on disinformation has warned, as the US braces for more protests from Donald Trump supporters ahead of Joe Biden's inauguration.

Showing 1 - 10 of 362 Articles

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